THE FUTURE OF MARKETING, INNOVATION AND ENTREPRENEURSHIP IS HERE.
WELCOME TO #THEPOST.
CALLING ALL LEADERS, DOERS AND DISRUPTORS
An event that will forever change the way you see the world, and the way the world sees your business.
Presented by The Social School and powered by Press + Post, The Post Conference is a one-day world-class gathering of founders, authors, entrepreneurs, CEO’s, CMO’s and beyond, followed by a day of game-changing hands-on workshops covering today’s most timely marketing topics and business innovation tactics.
We’re changing the game, breaking the mould and bringing to life the most accessible and awe-inspiring conference of its kind, and inviting you to learn from the leaders, dreamers and doers who are not just influencing their industries, but disrupting them top to bottom.
BEYOND THE LEARNING, THERE IS THE LAUNCHING
Day 2 of The Post brings an invaluable day of hands-on Labs to life, led by industry experts, awe-inspiring insiders, and the top strategists, writers, photographers, publishers and digital advertisers in the business.
With topics ranging from top digital marketing technology to content, creativity and messaging and beyond, it’s a jam-packed day of actionable learns and hands-on labs.
Interspersed throughout the learning sessions and ‘tool breaks’ will be sit-down blind date-esque coffee chats between some of North America’s most notable founders and CEO’s, candidly questioning each other about the in’s and out’s of their many wins and losses along the way.
This exciting mixed-format one-day event will not only round off your Post 2017 experience with a bang, but set your conference learns up for maximum success.
Tickets available while they last.
PREPARE FOR LIFTOFF
WHAT: The Post – Canada’s Modern Marketing Forum
WHERE: The historic Palace Theatre – 219 8 Ave. SW Calgary
WHEN: November 16-17, 2017
Innovation, authenticity and world-class digital strategy is the name of the game in 2018 and beyond, and we’re thrilled to be gathering a small army of industry insiders and legendary thought leaders under one spectacular roof at The Palace Theatre in Calgary, AB on Nov. 16 and 17, 2017.
As leaders, founders, CEO’s, CMO’s and entrepreneurial game-changers from coast to coast, they’ve stood at the helm of some of North America’s most notable startups, digital strategies and social campaigns, have seen remarkable wins on their watch, and are providing a front row seat to their top secrets of marketing, business and entrepreneurial success.
DAYS
SPEAKERS
SESSIONS
SEATS
Speakers
Founders, CEO’s, CMO’s, leaders, doers and disruptors from across North America join forces under one roof at The Palace Theatre in downtown Calgary.
MEET THE #FIRST15, WITH MORE ADDED WEEKLY.
The Conference
Thursday, Nov. 16
Limited seating available. Grab your tickets while they last.
Conference Lounge Seat
- Lounge seating at The Post Conference 2017
- Full day of keynotes and masterclasses
- Nov. 16 8:30am-6:00pm
- Just 118 tickets available
Conference Floor Seat
- Floor seating at The Post Conference 2017
- Full day of keynotes and masterclasses
- Nov. 16 8:30am-6:00pm
- Just 200 tickets available
Conference Stage Seat
- Stage seating at The Post Conference 2017
- Full day of keynotes and masterclasses
- Nov. 16 8:30am-6:00pm
- Just 100 tickets available
The Labs
Friday, Nov. 17
Starting at just $149, snag a seat while they last.
Labs Lounge Seat
- Lounge seating at The Post Labs 2017
- Full day of hands-on lessons and learns
- Nov. 17 8:30am-6pm
- Just 118 tickets available
Labs Floor Seat
- Floor seating at The Post Labs 2017
- Full day of hands-on lessons and learns
- Nov. 17 8:30am-6pm
- Just 200 tickets available
Labs Stage Seat
- Stage seating at The Post Labs 2017
- Full day of hands-on lessons and learns
- Nov. 17 8:30am-6pm
- Just 100 tickets available
WORD ON THE STREET
You guys did some amazing things.
Thank You! Thank You!
Schedule
Registration & Check-in
The Palace Theatre - 219 8 Ave. SW Calgary
Registration & Check-in
The Palace Theatre – 219 8 Ave. SW Calgary, AB
Strategic Social Media – Planning, platforms, tactics and tools
• The State of Social in 2018 – Analyzing the power of social platforms for your business, from Facebook and Instagram to Twitter, LinkedIn and YouTube. • Identifying your ideal modern marketing mix and go-to digital tactics • Mapping out a world-class annual marketing plan that delivers meaningful results and huge ROI
Killer Content Marketing – Stories, tactics and post types that maximize reach, engagement and return
• Utilizing content pillars, themes and categories to tell your best stories, captivate new audiences and build your tribe • Incorporating game-changing campaigns into your social feeds and content marketing mix • The brands, businesses, influencers and organizations that have it dialed, from building trust to convert prospects to influencing generations
The Power of Imagery – Mobile photography, live video and stellar storytelling
• Tapping into the unparalleled power of graphics, photography and video to position yourself as a trusted source and go-to brand or business • Bootstrapping your way to world-class brand imagery with your mobile device and a handful of awesome apps • Going Live as part of a standout content strategy, and why you can't afford not to in 2018
The Science of Social – Navigating insights, analytics and algorithms to optimize your content efforts
• Using Google Analytics, Facebook Insights and beyond to understand your audience, improve your content, expand your reach and report on performance • Understanding the algorithms that hold the keys to your content reach, both organic and paid • Pay to play in the most intelligent way, utilizing custom audiences, pixel tracking, remarketing campaigns and more
So What Do You Do? – Positioning your brand and pitching it properly to clients, prospects and investors
• The meaningless jargon keeping entrepreneurs, small businesses and big brands alike from connecting with their audience and breaking through the noise • The 6-word formula that connects existing clients, compels new prospects and converts to subscriptions, sign-ups and sales • Headlines, soundbites and key messages as brilliant content starters and crazy good campaign hooks
The Social SchoolInnovation, Creativity and Technology – The secrets behind today's most successful startups
• Trend-spotting, niche-filling and knowing your audience inside and out • Nimbleness as a necessity, and the commitment to ongoing innovation, evolution and change as the keys to today's small business success
The Social SchoolThe Great Debate – Marketing Platforms, Tools and Technology Showdown
A rapid-fire debate from industry experts across the following categories: 1) Social Media Platforms 2) Social Media Management and Automation Tools 3) Content Management System (CMS) Website Platforms 4) Customer Relationship Management (CRM) and Database Management 5) Project Management Software 6) Email Marketing 7) Email Automation and Lead Nurturing
The Social SchoolGallery
Photos by Neil Zeller, Jesse Yardley and Heather Saitz
Esteemed Post Partners
The Post wouldn’t be the same without our pals.
Interested in partnering? We’d love to have you.
Location
- The Palace Theatre
- 219 8 Ave. SW, Calgary, AB, CAN
- hello@thepostforum.com